Non-Linear sales funnel

Description

In a Non-linear sales funnel, we try to map all the channels that your prospective customers use to interact with your product or service.

It is called Non-linear because a prospect might read something on a website, then go and watch a Youtube review, then come back and Browse their Instagram feed, and then go back again to the website and order the product.

By knowing the customer’s behaviour we can create an omnichannel roadmap that fills the “preference gap”. That means you will always be one step ahead of your prospective customer by knowing where they “prefer” to be.